Usain Bolt and Mario Balotelli are not afraid to cause a splash across the sporting world. Whether it is reportedly describing the Commonwealth Games as 'a bit s***', or setting off fireworks through a bathroom window, they are never far away from the drama. But now the charismatic duo are hoping to immortalise
their mischievous reputations; appearing in a Puma advert where Bolt calls on all troublemakers, adding: 'Obedience will be discouraged.'
Golfers, Rickie Fowler and Lexi Thompson, Manchester City striker, Sergio Aguero and former FIFA World Player of the Year, Marta Vieira da Silva also feature in the video, which is a launch for PUMA's Forever Faster brand.
The campaign recognises sportsmen with off-the-wall personalities; drawing on their swagger to promote PUMA's latest range of products.
'We've always been known as a brand that takes risks and that's not going to change, Forever Faster clearly represents that,' said Adam Petrick, Global Marketing Director at PUMA. 'This is going to change the way we approach product design and innovation as well as how we market our brand.'
Credit: DailyMail UK
their mischievous reputations; appearing in a Puma advert where Bolt calls on all troublemakers, adding: 'Obedience will be discouraged.'
Golfers, Rickie Fowler and Lexi Thompson, Manchester City striker, Sergio Aguero and former FIFA World Player of the Year, Marta Vieira da Silva also feature in the video, which is a launch for PUMA's Forever Faster brand.
The campaign recognises sportsmen with off-the-wall personalities; drawing on their swagger to promote PUMA's latest range of products.
'We've always been known as a brand that takes risks and that's not going to change, Forever Faster clearly represents that,' said Adam Petrick, Global Marketing Director at PUMA. 'This is going to change the way we approach product design and innovation as well as how we market our brand.'
Credit: DailyMail UK
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