Jumia, Nigeria’s Largest Online retailer with over 20,000
Fashion Items in Store has recently expanded its reach promoting more African
Fashion through a partnership with Africa Fashion Week Nigeria (AFWN).
Jumia Nigeria is the one stop shop for fashion in Nigeria,
giving as much visibility to Nigerian designers to showcase their products
online and reach their target audience all over Nigeria. The partnership with
Africa Fashion Week Nigeria also allows both parties to engage more fashion on
the continent and discover New Talents in the Industry.
Prior to the launch in Nigeria, Africa Fashion Week already
planned successful events in the UK and other European countries. Jumia Nigeria
will be partnering with the inaugural edition of the AFWN, showcasing
collections from upcoming fashion designers in Nigeria and other parts of the
world. Some of the designers at the Fashion Week are Isi Atagamen, Jedidah,Long
Feet Boutique and many more.
Jumia, through empowering Nigerian designers recently
launched its proudly Nigerian store called “By Naija” Co-CEO Jumia Nigeria,
Jeremy Doutte stated “we are proud to reckon with Nigerian fashion, following
our success with ‘by-naija’ we look forward to encouraging more creativity in
Nigeria Fashion Week partnering coming up in Nigeria
The organizer of the Africa Fashion Week Nigeria, Ronke
Ademiluyi stated that ‘We are also glad about this partnership and how it leads
us to working with great Nigerian fashion brands, This partnership will act as
a distribution channel for our designers, and ensure that their brands are
readily available, The future of fashion will come from Nigeria and we hope to
discover it at this year’s AFW’
To round up the week, Jumia will be announcing the best
emerging Designer at AFWN, with recognition for the 1st and 2nd runners up
Designers.
To add to the line-up for successful designers at AFWN,
Jumia is hosting a one day workshop for top 3 emerging designers at the event,
educating them on entrepreneurship and how to reach their target audience
through online retailer as a sales/marketing tool for their brand.
Ticket sales for the Upcoming African Fashion Week Nigeria
will be available on Jumia.com with delivery option all over Nigeria. Fashion fans can also win free tickets to the
fashion week through various promotions on Jumia website and also by
participating in the conversation on Jumia’s Facebook and Twitter before the
Event.
For more information regarding Africa Fashion Week Nigeria
please visit: www.africafashionweeknigeria.com
For press enquiries contact:
*Designers wishing to apply to be part of The Africa Fashion
Week London August2014 please contact: designers@africafashionweeklondonuk.com
OR Visit: www.africafashionweeklondon.com
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