Hip Hop mogul and businessman,
Sean 'P.Diddy' Combs, has extended the frontiers of fragrance advertising in his racy new commercial. The rapper could be seen both having sex with and choking his girlfriend
Cassie in the not safe for work advert for his
Sean John perfume called
3AM. The couple, most recently spotted seated next to each other at the #MayPac fight, justified his sensual ad to Style.com..below is what he said;
“I think if people hear about the video, they’re going to hear that it’s racy and provocative, but I also think they’re going to hear people say that it’s beautiful. That whole interaction has nothing to do with sex as much as it has to do with love. My concept is that love is the new sexy.”
“The concept for the video represents one of the things that 3 a.m. is for me. It’s a very one-on-one time. It’s a time to have fun and push the envelope a little bit. It’s definitely an hour where you would find yourself with a young lady. No matter what the fragrance is called, that’s my objective. And I want a lot of people to get laid to it!”
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